Shipping is an aspect of online selling that comes with the package, pun intended. Buyers surf your site, decide on an item, click on the checkout button, and begin to wonder if they should actually make the purchase when the price of their desired item goes up.
Studies have shown that shipping costs are one of the main reasons for shopping cart abandonment.
According to the study, 44% of buyers left because the shipping and handling costs were too high. That’s when it becomes relevant to choose the right strategy for your store, which can be tricky.
The following infographic by Endicia, however, has valuable information to help you decide on the shipping costs that fit your business best. It provides you with different price points of Fedex, UPS and USPS.
Keep in mind that the U.S Postal Service shipping rates haven’t changed in 2015. They remain the same as the previous change done in January 2014.
Brought to you by DreamWare Inc.