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25 Amazing Video Marketing Statistics

Video marketing is a quickly expanding and incredibly popular marketing approach your small business should be focusing on. We’ve even written an entire free ebook about it (Small Business Video Marketing Guide). Here are some video marketing statistics to prove how valuable this strategy is for your digital marketing mix!
 
1. Videos Increase People’s Understanding Of Your Product Or Service by 74%
 
2. YouTube Is The Number Two Search Engine In The World
 
3. A Third Of All Online Activity Is Spent Watching Video
 
4. The Average Internet User Is Exposed To An Average Of 32.2 Videos In A Month
 
5. Every Day 100 Million Internet Users Watch An Online Video
 
6. 50% Of Users Watch Business Related Videos On YouTube Once A Week
 
7. 75% Of Users Visit The Marketer’s Website After Viewing A Video
 
8. 75% Of Executives Watch Work-Related Videos On Business Websites At Least Once A Week
 
9. An Average User Spends 16 Minutes 49 Seconds Watching Online Video Ads Every
Month
 
10. 80% Of Internet Users Remember The Video Ads They Watch Online
 
11. 26% Of Internet Users Look For More Information After Viewing A Video Ad
 
12. 22% Of Internet Users Visit The Website Named In A Video Ad They Viewed
 
13. After Visiting A Video Ad, 12% Of Viewers Purchase The Specific Product Featured In The Ad
 
14. Website Visitors Are 64% More Likely To Buy A Product On An Online Retail Site After Watching A Video
 
15. Real Estate Listings With Videos Receive 403% More Inquiries Than Those Without Videos
 
16. Click-Through Rates Increase 2-3 Times When Marketers Include A Video In An Email
 
17. Subscriber To Lead Conversation Rates Increase 51% When Video Is Included In Email Marketing Campaign
 
18. 80% Of Your Online Visitors Will Watch A Video, While Only
 
19. Your Website Is 50 Times More Likely To Appear On The First Page Of A Search Engine Results Page If It Includes Video 20 Percent Will Actually Read Content In Its Entirety
 
20. More Video Content Is Uploaded in 30 days Than All Three Major U.S T.V. Networks Combined Have Created In 30 Years
 
21. 90% Of User Say That Seeing A Video About A Product Is Helpful In The Decision Process
 
22. 45.5% Of Internet Users View At Least One Video Online Over The Course Of A Month
 
23. 45% Of Viewers Will Stop Watching A Video After 1 Minute & 60% By 2 Minutes
 
24. 72 Hours Of Video Are Uploaded To YouTube Every Minute
 
25. An Introductory Company Email That Includes A Video Receives An Increase Click-Through Rate By 96%
 
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Savvy Seller

Savvy Seller is a community site created for beginner to expert online sellers, across all platforms eBay, Amazon, Etsy and more. You will find curated content, YouTube videos, and infographics. All content is aimed at helping explain all aspects of eCommerce from understanding the items, to mastering the platform you're using to sell them.